The Exponent Blog

Talking Market Growth Strategies

Business Intelligence: What’s been common practice in the financial and retail sector for years is finally making its way into the healthcare system. “Big data” is making waves as it unlocks vast…

Physician Marketing: You don’t typically get married after a 1st date—and a committed physician referral relationship doesn’t happen after a single visit. Establishing these relationships take multiple connections to earn a referral…

Physician Recruitment and Onboarding: As a physician, you can relate to the fact that referring doctors prefer to send patients to practices they know. In some ways when you refer a patient to another…

Physician Relationship Management: Many professionals in the healthcare industry that wonder, “What is a physician liaison and how can they impact our organization?” In this article, we explore how a physician relations liaison…

Physician Recruitment and Onboarding: In talking with liaisons and leaders about how they are doing during COVID-19, one frequent comment is how unproductive people feel. I get it. How we do our work today…

Physician Recruitment and Onboarding: As a physician liaison and a nurse, I have had pleasure of launching, supporting and growing a number of new services for patients. In my experience planning and preparing ahead…

Physician Marketing: Most healthcare marketing plans include physician marketing outreach visits by liaisons like myself. Some of the visits are discovery visits that I make directly to the practice and some are…

Physician Recruitment and Onboarding: More than ever, organizations are requiring all job functions, including physician relations, to perform at a high level to meet the challenges of today. You may have a documented plan…

1 2 3 10 Last