Changes in technology, patient mix & reimbursement require today’s marketing & planning teams to be laser-focused when it comes to developing and executing growth initiatives.

One of the challenges that physicians liaisons often face is proving value, as many of their contributions to growth are not immediate & remain ongoing. While liaisons are crucial to issue resolution, an important factor in growing & maintaining referrals, it’s not quite the qualitative information that executives demand.

Recruiting the right providers for your organization is a complicated & key procedure that requires a strategic plan, implemented by skilled professionals. But that’s only the first step. Executing the critical next steps, onboarding & retention efforts, can help prevent physician turnover & significant revenue loss.

Whether it’s a deep dive into internal encounters & referrals or partnering with outreach teams to understand insights from the field, data’s the key to understanding & maximizing the patient pipelines that drive your cardiovascular program.

We’ve identified the 5 most important connections you can have for supporting a successful practice. And while they might seem easy to recognize, they can be more difficult to develop, track & leverage (that’s where Marketware comes in). Get off to a great start by knowing who’s in your corner.

You already understand the importance of physician relationships. And your liaison team is focused on growth. But, if your referral gains still aren’t as robust as they should be, it’s time to learn how to implement the right strategies for revitalizing your physician relations function.