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Market insight from recognized thought leaders

A Data-Driven Approach to Service Line Growth

Changes in technology, patient mix, and reimbursement require today’s marketing and planning teams to be laser-focused when it comes to developing and executing growth initiatives.

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Outreach Tactics and Strategies that Equate to ROI
Outreach Tactics & Strategies that Equate to ROI

One of the challenges that Physicians Liaisons often face is proving value, as many of their contributions to growth are not immediate and remain ongoing. While liaisons are crucial to issue resolution, an important factor in growing and maintaining referrals, it’s not quite the qualitative information that executives demand.

Beyond Recruiting: How to Onboard & Retain Your Best Physicians
How to Onboard & Retain Your Best Physicians

Recruiting the right providers for your organization is a complicated and key procedure that requires a strategic plan, implemented by skilled professionals. But that’s only the first step. Executing the critical next steps, onboarding and retention efforts, can help prevent physician turnover and significant revenue loss.

For the Love of Growth: How to Use Data to Drive Cardiovascular Service Line Growth
For the Love of Growth: How to Use Data to Drive Cardiovascular Service Line Growth

Whether it’s a deep dive into internal encounters & referrals or partnering with outreach teams to understand insights from the field, data is the key to understanding & maximizing the key patient pipelines that drive your cardiovascular program.

5 Key Relationships That Support Practice Growth
5 Key Relationships That Support Practice Growth

We’ve identified the five most important connections you can have for supporting a successful practice. And while they might seem easy to recognize, they can be more difficult to develop, track and leverage (that’s where Marketware comes in). Get started by knowing who’s in your corner.

Revitalizing Physician Relations: Hit Your Referral Growth Stride
Revitalizing Physician Relations: Hit Your Referral Growth Stride

You already understand the importance of physician relationships, and your liaison team is focused on growth. But if your referral gains still aren’t as robust as they should be, it’s time to learn how to implement strategies for revitalizing your physician relations function.

3 Key Relationships that Support Orthopedic Practice Growth
3 Key Relationships that Support Orthopedic Practice Growth

You already know that patient relationships are the foundation for building and maintaining a healthy medical practice. But did you also know that better management of those key relationships could build a stronger practice? Discover how patients can be valuable when developed and nurtured properly.

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