The physician liaison role can be incredibly challenging, with simultaneous priorities — staying current on the practice, improving outreach, spending time sifting through data to prove ROI — often conducted on the road. How does the successful liaison manage time to maximize benefit? There’s a strategy for that.
You’ve done the research, created the strategy and launched the tactics. Now the really hard work begins. If there’s an increase in patient volume, which effort is responsible? And inversely, what didn’t work? It’s time to stop struggling with campaign reporting and attribution. Discover a better way.