The Exponent Blog

Talking Market Growth Strategies

Physician Marketing:   As a physician recruiter, physician liaison, practice administrator or member of a physician onboarding team, you’re probably experiencing the physician shortage crisis firsthand. According to a study by the…

Business Intelligence:   Marketware’s pleased to announce we will be attending the American Association of Orthopaedic Executives (AAOE) 2019 Annual Conference, May 5-8. We’re thrilled to join with other orthopedic practice professionals…

Physician Marketing:   Both new and more established physicians often need help building their referral partnerships. These partnerships are an essential part of growing a thriving practice. But building referral partnerships is…

Physician Marketing:   Are you leveraging the top 4 healthcare marketing trends of 2018? It’s not too late! Implementing marketing strategies is critical for your healthcare business. In order to better implement…

Physician Marketing: Can’t We All Just Get Along? A common point of frustration for many healthcare organizations is the alignment between marketing and business development (also referred as physician relations). We’ve all…